Luis Praxmarer
I am Luis Praxmarer, an interaction designer based in Zurich. After working in a strategic design agency for two years, I improved my UI-UX, crafting, and prototyping skills during my Interaction Design studies at the Zurich University of the Arts. In my work, I always consider the design of the entire service. Humans or non-humans are at the center, and I ensure they are involved in the process to achieve efficient collaboration using suitable design methods. I like to work according to the double diamond principle and enjoy reflecting on my work to achieve the best possible result.
During my studies, I also discovered my passion for VJing. Starting with Touchdesigner and later with Resolume, I create, under my artist name Pralux, thoughtfully crafted visual compositions that follow the rhythm of the music and gradually change thematically over time.
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What I generally like
Rapid Prototyping, Physical Computing, User Flows and Journeys, Participatory Design, Holistic Design Processes, Double Diamond, Service Design, Storytelling, 3D Printing, Laser Cutting
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Curriculum vitae
Freelance VJ for e.g. the Lethargy Festival 2023/2024, Tanztrieb and NichtsNeues Kollektiv
in Design, with a Specialization in Interaction Design
2021 – 2024
Polygraf (print media designer) at the digital design agency Crafft AG
2019 – 2021
Completed Berufsmaturität (vocational baccalaureate) at the BMS Zurich
2015 – 2019
Completed apprenticeship as a polygraf at the agency TBS Marken Partner AG
2015 – 2019
Compulsory education
2006 – 2015
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Award Nominees
Swiss Design Association Award Nominee 2024
Bachelor-Project «Selbstbestimmt»
ZHdK Förderpreis Nominee 2024
Bachelor-Project «Selbstbestimmt»
What I generally like
Rapid Prototyping, Physical Computing, User Flows and Journeys, Participatory Design, Holistic Design Processes, Double Diamond, Service Design, Storytelling, 3D Printing, Laser Cutting
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Curriculum vitae
Freelance VJ for e.g. the Lethargy Festival 2023/2024, Tanztrieb and NichtsNeues Kollektiv
since 2023
Freelance Designer for the communications agency ABK since 2019
Bachelor of Arts ZHdKin Design, with a Specialization in Interaction Design
2021 – 2024
Polygraf (print media designer) at the digital design agency Crafft AG
2019 – 2021
Completed Berufsmaturität (vocational baccalaureate) at the BMS Zurich
2015 – 2019
Completed apprenticeship as a polygraf at the agency TBS Marken Partner AG
2015 – 2019
Compulsory education
2006 – 2015
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Award Nominees
Swiss Design Association Award Nominee 2024
Bachelor-Project «Selbstbestimmt»
ZHdK Förderpreis Nominee 2024
Bachelor-Project «Selbstbestimmt»